3D Printers and Product Creation

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Working at S&S is fun for me, I get to use both my undergraduate engineering and graduate marketing background. On the marketing side, I get to manage the classic 4P’s (product, price, place and promotion) of our Sports and Games lines, and on the engineering side, I get to design, develop, and bring new products to market.

Recently S&S has started to sell 3-D printers and that means we now have a few that we can use when developing new products.  Instead of designing an item and then investing thousands in dollars in production tooling to see if my design was correct, I can now print out a 3-D prototype.   The prototype allows me to see, touch, and even try out a design to see if its correct or needs further improvement.   Better yet, in some cases, I can design a part and print it out all in the same day instead of waiting 2 to 3 months for a production mold.

3D printer used in classroom Continue reading